«Автотор» будет собирать премиальные внедорожники от бренда производителя пылесосов

Источник: wikimedia.org

{"ID":"1453552","~ID":"1453552","TAGS":"автотор, автомобили, китай, бренды, Rox 01, Rox Adamas, гибрид, электрокар, автомобиль","~TAGS":"автотор, автомобили, китай, бренды, Rox 01, Rox Adamas, гибрид, электрокар, автомобиль","NAME":"«Автотор» будет собирать премиальные внедорожники от бренда производителя пылесосов","~NAME":"«Автотор» будет собирать премиальные внедорожники от бренда производителя пылесосов","IBLOCK_ID":"54","~IBLOCK_ID":"54","IBLOCK_SECTION_ID":"829","~IBLOCK_SECTION_ID":"829","DETAIL_TEXT":"\u003Cp\u003E\r\n\u003C\/p\u003E\r\n\u003Cp\u003E\r\n\t Калининградский холдинг «Автотор» с весны 2026 года может начать сборку премиальных гибридных внедорожников китайского бренда Rox. Как \u003Ca href=\u0022https:\/\/www.vedomosti.ru\/auto\/articles\/2026\/02\/03\/1173555-kitaiskaya-rox-dogovorilas-o-sborke-svoih-vnedorozhnikov-v-kaliningrade\u0022\u003Eсообщают\u003C\/a\u003E\r\n\t«Ведомости», достигнута договоренность о сборке двух моделей Rox 01 и Adamas.\u0026nbsp;\r\n\u003C\/p\u003E\r\n\u003Cp\u003E\r\n\t На первом этапе речь идет только о сборке автомобилей крупноузловым методом с использованием уже сваренных и покрашенных кузовов. Стороны рассчитывают в будущем «проанализировать рыночные условия для определения потенциала глубокой локализации производства».\r\n\u003C\/p\u003E\r\n\u003Cp\u003E\r\n\t Продажи Rox в России в 2025 году превысили 500 единиц, в 2024 — 400 машин. Бренд присутствует на российском рынке с 2024 года с моделью 01. Ее стоимость\u0026nbsp;в РФ составляла порядка 7,5 млн руб. Для сравнения, в Казахстане цена такой машины составляла порядка 5,76 млн руб. В 2025 году бренд имел порядка 35 дилерских контрактов.\u0026nbsp;\r\n\u003C\/p\u003E\r\n\u003Cp\u003E\r\n\t Как отмечает исполнительный директор «Автостата» Сергей Удалов, подобное сотрудничество позволит «Автотору» незначительно дозагрузить мощности и диверсифицировать портфель брендов в сторону премиального сегмента. Ключевым вопросом, как отметил эксперт, является компенсация утильсбора. Если это произойдет, то конкурентоспособность бренда повысится.\r\n\u003C\/p\u003E\r\n\u003Cp\u003E\r\n\t Бренд Rox существует с 2021 года. Его основатель Чан Цзинь долгое время занимался производством роботов-пылесосов в партнерстве с Xiaomi.\u0026nbsp;\r\n\u003C\/p\u003E\r\n\u003Cp\u003E\r\n\t Для полной компенсации утильсбора выпускающим машины в РФ автоконцернам\u0026nbsp;в 2025 году было необходимо набрать 1500 баллов. Из собираемой на «Автоторе» продукции\u0026nbsp;в прошлом году наибольшее количество баллов набрали Soueast (1695) и Jetour (1452).\r\n\u003C\/p\u003E","~DETAIL_TEXT":"\u003Cp\u003E\r\n\u003C\/p\u003E\r\n\u003Cp\u003E\r\n\t Калининградский холдинг «Автотор» с весны 2026 года может начать сборку премиальных гибридных внедорожников китайского бренда Rox. Как \u003Ca href=\u0022https:\/\/www.vedomosti.ru\/auto\/articles\/2026\/02\/03\/1173555-kitaiskaya-rox-dogovorilas-o-sborke-svoih-vnedorozhnikov-v-kaliningrade\u0022\u003Eсообщают\u003C\/a\u003E\r\n\t«Ведомости», достигнута договоренность о сборке двух моделей Rox 01 и Adamas.\u0026nbsp;\r\n\u003C\/p\u003E\r\n\u003Cp\u003E\r\n\t На первом этапе речь идет только о сборке автомобилей крупноузловым методом с использованием уже сваренных и покрашенных кузовов. Стороны рассчитывают в будущем «проанализировать рыночные условия для определения потенциала глубокой локализации производства».\r\n\u003C\/p\u003E\r\n\u003Cp\u003E\r\n\t Продажи Rox в России в 2025 году превысили 500 единиц, в 2024 — 400 машин. Бренд присутствует на российском рынке с 2024 года с моделью 01. Ее стоимость\u0026nbsp;в РФ составляла порядка 7,5 млн руб. Для сравнения, в Казахстане цена такой машины составляла порядка 5,76 млн руб. В 2025 году бренд имел порядка 35 дилерских контрактов.\u0026nbsp;\r\n\u003C\/p\u003E\r\n\u003Cp\u003E\r\n\t Как отмечает исполнительный директор «Автостата» Сергей Удалов, подобное сотрудничество позволит «Автотору» незначительно дозагрузить мощности и диверсифицировать портфель брендов в сторону премиального сегмента. Ключевым вопросом, как отметил эксперт, является компенсация утильсбора. Если это произойдет, то конкурентоспособность бренда повысится.\r\n\u003C\/p\u003E\r\n\u003Cp\u003E\r\n\t Бренд Rox существует с 2021 года. Его основатель Чан Цзинь долгое время занимался производством роботов-пылесосов в партнерстве с Xiaomi.\u0026nbsp;\r\n\u003C\/p\u003E\r\n\u003Cp\u003E\r\n\t Для полной компенсации утильсбора выпускающим машины в РФ автоконцернам\u0026nbsp;в 2025 году было необходимо набрать 1500 баллов. 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Реализация проекта потребует инвестиций в общий сложности на 70 млрд руб. \u003Cbr\u003E\r\n\t\u003Cbr\u003E\r\n\u003C\/p\u003E\r\n\u003Cp\u003E\r\n\t В феврале стало известно, что производство кроссоверов Omoda (суббренд Chery) модели С5 будет \u003Ca href=\u0022https:\/\/rugrad.online\/news\/1453318\/\u0022\u003Eперенесено\u003C\/a\u003E с калининградского «Автотора» на бывший автозавод американской GM в Шушарах. 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