Гендиректор «Телебалта»: Калининградский рынок электроники ждут сокращения производства и персонала

{"ID":"746684","~ID":"746684","TAGS":"телебалт, виктор борисенко, электроника, кризис, сборочное производство","~TAGS":"телебалт, виктор борисенко, электроника, кризис, сборочное производство","NAME":"Гендиректор «Телебалта»: Калининградский рынок электроники ждут сокращения производства и персонала","~NAME":"Гендиректор «Телебалта»: Калининградский рынок электроники ждут сокращения производства и персонала","IBLOCK_ID":"54","~IBLOCK_ID":"54","IBLOCK_SECTION_ID":"829","~IBLOCK_SECTION_ID":"829","DETAIL_TEXT":"\r\n\u003Cp\u003EИз-за сложностей в российской экономике на калининградском рынке электроники грядут сокращения производства и персонала. Соответствующую позицию \u0026laquo;Росбалту\u0026raquo; \u003Ca href=\u0022http:\/\/www.rosbalt.ru\/kaliningrad\/2015\/02\/02\/1363735.html\u0022 \u003Eвысказал\u003C\/a\u003E генеральный директор ООО \u0026laquo;Компания Телебалт\u0026raquo; Виктор Борисенко. \u003C\/p\u003E\r\n\r\n\u003Cp\u003E По его словам, сегодняшняя ситуация с ростом евро и доллара гораздо сложнее, чем кризис 2008 года. \u0026laquo;Сейчас намного сложнее, это даже несопоставимо. Рынок не очень себя чувствует сейчас. Доллар поднялся в два раза, все перестраиваются на этот курс. Но если при 40 руб. за доллар все еще работали, то после 40 уже невозможно оставаться на уровне цен до Нового года. Что в стране будет \u0026ndash; будет падать доллар или пойдет вверх \u0026ndash; никто предсказать не может. Но сегодня это уже нереальный курс\u0026raquo;, \u0026ndash; сказал Виктор Борисенко. \u003C\/p\u003E\r\n\r\n\u003Cp\u003E По его мнению, сейчас уже понятно, что сложившуюся ситуацию переживут не все предприятия. \u0026laquo;Думаю, будет сокращение объемов. Сложно сказать, на сколько в процентах. Кто-то будет держаться. Но боюсь, что при таком курсе доллара не все могут выдержать. Конечно, и у нас будет сокращение объемов производства, сокращение персонала. Возможно, будем переходить на \u0026quot;четырехдневку\u0026quot;. У китайцев год еще не закончился, а мы привязаны к Китаю по брендам. До конца февраля мы сможем сказать, какое будет первое полугодие. А о втором пока рано говорить\u0026raquo;, \u0026mdash; говорит генеральный директор ООО \u0026laquo;Компания Телебалт\u0026raquo;. \u003C\/p\u003E\r\n\r\n\u003Cp\u003E Виктор Борисенко напомнил, что до экономического кризиса 2008 года доля телевизионной техники, произведенной в Калининградской области, на российском рынке достигала 70\u0026ndash;80 %. Однако после кризиса ряд заводов был закрыт, объемы производства существенно упали. Сегодня доля калининградской техники в России составляет порядка 50 %. \u003C\/p\u003E\r\n\r\n\u003Cp\u003E \u0026laquo;Сейчас в Калининграде брендов почти не осталось. Все крупные бренды имеют свои заводы в России. Калининградские предприятия работают в основном с би-брендами. Мы до последнего работали с Toshiba, однако пока заказов оттуда нет. Это связано с тем, что сейчас сама Toshiba меняет поставщика комплектующих, и пока они не решили, где открывать производство. Philips, с кем мы долго работали, свой бизнес отдал китайской фабрике под Санкт-Петербургом\u0026raquo;, \u0026ndash; уточнил Виктор Борисенко. \u003C\/p\u003E\r\n\r\n\u003Cp\u003E В настоящее время завод \u0026laquo;Телебалт\u0026raquo;, помимо телевизоров марки Toshiba, которые собирали до недавнего времени, производит телетехнику марок Haier, Erisson. \u003C\/p\u003E\r\n\r\n\u003Cp\u003E Ранее RUGRAD.EU \u003Ca href=\u0022http:\/\/rugrad.eu\/news\/742177\/\u0022 \u003Eсообщал\u003C\/a\u003E, что белорусский суд признал законным решение своей таможни по изъятию калининградской телеаппаратуры, в том числе и произведенной на \u0026laquo;Телебалте\u0026raquo;. Кроме того, белорусы начали распродажу калининградской телеаппаратуры. \u0026laquo;Телебалт\u0026raquo; заявил, что только его арестованная техника стоит 45 млн руб.\u003C\/p\u003E\r\n","~DETAIL_TEXT":"\r\n\u003Cp\u003EИз-за сложностей в российской экономике на калининградском рынке электроники грядут сокращения производства и персонала. Соответствующую позицию \u0026laquo;Росбалту\u0026raquo; \u003Ca href=\u0022http:\/\/www.rosbalt.ru\/kaliningrad\/2015\/02\/02\/1363735.html\u0022 \u003Eвысказал\u003C\/a\u003E генеральный директор ООО \u0026laquo;Компания Телебалт\u0026raquo; Виктор Борисенко. \u003C\/p\u003E\r\n\r\n\u003Cp\u003E По его словам, сегодняшняя ситуация с ростом евро и доллара гораздо сложнее, чем кризис 2008 года. \u0026laquo;Сейчас намного сложнее, это даже несопоставимо. Рынок не очень себя чувствует сейчас. Доллар поднялся в два раза, все перестраиваются на этот курс. Но если при 40 руб. за доллар все еще работали, то после 40 уже невозможно оставаться на уровне цен до Нового года. Что в стране будет \u0026ndash; будет падать доллар или пойдет вверх \u0026ndash; никто предсказать не может. Но сегодня это уже нереальный курс\u0026raquo;, \u0026ndash; сказал Виктор Борисенко. \u003C\/p\u003E\r\n\r\n\u003Cp\u003E По его мнению, сейчас уже понятно, что сложившуюся ситуацию переживут не все предприятия. \u0026laquo;Думаю, будет сокращение объемов. Сложно сказать, на сколько в процентах. Кто-то будет держаться. Но боюсь, что при таком курсе доллара не все могут выдержать. Конечно, и у нас будет сокращение объемов производства, сокращение персонала. Возможно, будем переходить на \u0026quot;четырехдневку\u0026quot;. У китайцев год еще не закончился, а мы привязаны к Китаю по брендам. До конца февраля мы сможем сказать, какое будет первое полугодие. А о втором пока рано говорить\u0026raquo;, \u0026mdash; говорит генеральный директор ООО \u0026laquo;Компания Телебалт\u0026raquo;. \u003C\/p\u003E\r\n\r\n\u003Cp\u003E Виктор Борисенко напомнил, что до экономического кризиса 2008 года доля телевизионной техники, произведенной в Калининградской области, на российском рынке достигала 70\u0026ndash;80 %. Однако после кризиса ряд заводов был закрыт, объемы производства существенно упали. Сегодня доля калининградской техники в России составляет порядка 50 %. \u003C\/p\u003E\r\n\r\n\u003Cp\u003E \u0026laquo;Сейчас в Калининграде брендов почти не осталось. Все крупные бренды имеют свои заводы в России. Калининградские предприятия работают в основном с би-брендами. Мы до последнего работали с Toshiba, однако пока заказов оттуда нет. Это связано с тем, что сейчас сама Toshiba меняет поставщика комплектующих, и пока они не решили, где открывать производство. Philips, с кем мы долго работали, свой бизнес отдал китайской фабрике под Санкт-Петербургом\u0026raquo;, \u0026ndash; уточнил Виктор Борисенко. \u003C\/p\u003E\r\n\r\n\u003Cp\u003E В настоящее время завод \u0026laquo;Телебалт\u0026raquo;, помимо телевизоров марки Toshiba, которые собирали до недавнего времени, производит телетехнику марок Haier, Erisson. \u003C\/p\u003E\r\n\r\n\u003Cp\u003E Ранее RUGRAD.EU \u003Ca href=\u0022http:\/\/rugrad.eu\/news\/742177\/\u0022 \u003Eсообщал\u003C\/a\u003E, что белорусский суд признал законным решение своей таможни по изъятию калининградской телеаппаратуры, в том числе и произведенной на \u0026laquo;Телебалте\u0026raquo;. Кроме того, белорусы начали распродажу калининградской телеаппаратуры. \u0026laquo;Телебалт\u0026raquo; заявил, что только его арестованная техника стоит 45 млн руб.\u003C\/p\u003E\r\n","DETAIL_TEXT_TYPE":"html","~DETAIL_TEXT_TYPE":"html","PREVIEW_TEXT":"По словам Виктора Борисенко, сегодняшняя ситуация с ростом евро и доллара гораздо сложнее, чем кризис 2008 года.","~PREVIEW_TEXT":"По словам Виктора Борисенко, сегодняшняя ситуация с ростом евро и доллара гораздо сложнее, чем кризис 2008 года.","PREVIEW_TEXT_TYPE":"text","~PREVIEW_TEXT_TYPE":"text","DETAIL_PICTURE":{"ID":"3534820","TIMESTAMP_X":"04.02.2015 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