Продажи компьютеров в России упали на 16%

Фото rugrad.eu

{"ID":"724161","~ID":"724161","TAGS":"компьютерная техника, рынок, цены, экономика","~TAGS":"компьютерная техника, рынок, цены, экономика","NAME":"Продажи компьютеров в России упали на 16%","~NAME":"Продажи компьютеров в России упали на 16%","IBLOCK_ID":"54","~IBLOCK_ID":"54","IBLOCK_SECTION_ID":"829","~IBLOCK_SECTION_ID":"829","DETAIL_TEXT":"\u003Cp\u003EРынок компьютеров продолжает падение: в третьем квартале отгрузки в России сократились на 15,6%, до 2,29 млн устройств (1,47 млн ноутбуков и чуть более 800 тыс. настольных ПК). В текущей экономической ситуации компании сокращают бюджеты и проводят меньше тендеров по закупкам, \u003Ca href=\u0022http:\/\/kommersant.ru\/doc\/2607365\u0022 \u003Eпишет\u003C\/a\u003E газета \u0026laquo;Коммерсант\u0026raquo;.\r\n\u003C\/p\u003E\u003Cp\u003E\r\n\r\n\u003C\/p\u003E\u003Cp\u003E\r\nВ денежном выражении рынок сократился еще больше - на 29,3% в сравнении с аналогичным периодом прошлого года. При этом поставки ноутбуков снизились на 18,3%, а настольных компьютеров \u0026mdash; на 10,4%.\r\n\u003C\/p\u003E\u003Cp\u003E\r\n\r\n\u003C\/p\u003E\u003Cp\u003E\r\nСреди производителей китайская компания Lenovo сохранила первое место по поставкам персональных компьютеров, отгрузив 25,9% от всех устройств. Следом шли Hewlett-Packard (15,4%), Asus (14,5%), Acer (12,5%) и DNS (3,6%). В поставках ноутбуков Lenovo также заняла первую строчку, а далее следовали Asus, Acer, Hewlett-Packard и Apple. В сегменте настольных ПК крупнейшими поставщиками были Hewlett-Packard, Lenovo, DNS, Acer и DEPO Computers.\r\n\u003C\/p\u003E\u003Cp\u003E\r\n\r\n\u003C\/p\u003E\u003Cp\u003E\r\nНа рынке персональных компьютеров сегмент моноблоков стал единственным растущим сегментом (8,8% в штучном выражении). Крупнейшими поставщиками здесь были Lenovo, Hewlett-Packard и Acer.\r\n\u003C\/p\u003E\u003Cp\u003E\r\n\r\n\u003C\/p\u003E\u003Cp\u003E\r\nСтарший аналитик IDC Наталья Виноградова отмечает, что ситуация в экономике продолжает оказывать негативное влияние на развитие рынка персональных компьютеров. \u0026laquo;В коммерческом сегменте сохраняется тенденция сокращения бюджетов и тендерной активности. В последнее время конечные пользователи все чаще отдают предпочтение недорогим устройствам. Если рубль продолжит сдавать позиции по отношению к доллару и евро, то к началу 2015 года возможно некоторое подорожание компьютерной техники в связи с ростом закупочных цен, что, в свою очередь, окажет влияние на покупательную способность\u0026raquo;,\u0026mdash; сказала она.\r\n\u003C\/p\u003E\u003Cp\u003E\r\n\r\n\u003C\/p\u003E\u003Cp\u003E\r\nПадение рынка персональных компьютеров продолжается более двух лет. Снижение поставок этих устройств объясняется растущей популярностью планшетных компьютеров. По данным ритейлера \u0026laquo;Связной\u0026raquo;, продажи планшетов за девять месяцев 2014 года выросли на 38%, до 6,1 млн штук.\r\n\u003C\/p\u003E\u003Cp\u003E\r\n\u003C\/p\u003E","~DETAIL_TEXT":"\u003Cp\u003EРынок компьютеров продолжает падение: в третьем квартале отгрузки в России сократились на 15,6%, до 2,29 млн устройств (1,47 млн ноутбуков и чуть более 800 тыс. настольных ПК). В текущей экономической ситуации компании сокращают бюджеты и проводят меньше тендеров по закупкам, \u003Ca href=\u0022http:\/\/kommersant.ru\/doc\/2607365\u0022 \u003Eпишет\u003C\/a\u003E газета \u0026laquo;Коммерсант\u0026raquo;.\r\n\u003C\/p\u003E\u003Cp\u003E\r\n\r\n\u003C\/p\u003E\u003Cp\u003E\r\nВ денежном выражении рынок сократился еще больше - на 29,3% в сравнении с аналогичным периодом прошлого года. При этом поставки ноутбуков снизились на 18,3%, а настольных компьютеров \u0026mdash; на 10,4%.\r\n\u003C\/p\u003E\u003Cp\u003E\r\n\r\n\u003C\/p\u003E\u003Cp\u003E\r\nСреди производителей китайская компания Lenovo сохранила первое место по поставкам персональных компьютеров, отгрузив 25,9% от всех устройств. Следом шли Hewlett-Packard (15,4%), Asus (14,5%), Acer (12,5%) и DNS (3,6%). В поставках ноутбуков Lenovo также заняла первую строчку, а далее следовали Asus, Acer, Hewlett-Packard и Apple. В сегменте настольных ПК крупнейшими поставщиками были Hewlett-Packard, Lenovo, DNS, Acer и DEPO Computers.\r\n\u003C\/p\u003E\u003Cp\u003E\r\n\r\n\u003C\/p\u003E\u003Cp\u003E\r\nНа рынке персональных компьютеров сегмент моноблоков стал единственным растущим сегментом (8,8% в штучном выражении). Крупнейшими поставщиками здесь были Lenovo, Hewlett-Packard и Acer.\r\n\u003C\/p\u003E\u003Cp\u003E\r\n\r\n\u003C\/p\u003E\u003Cp\u003E\r\nСтарший аналитик IDC Наталья Виноградова отмечает, что ситуация в экономике продолжает оказывать негативное влияние на развитие рынка персональных компьютеров. \u0026laquo;В коммерческом сегменте сохраняется тенденция сокращения бюджетов и тендерной активности. В последнее время конечные пользователи все чаще отдают предпочтение недорогим устройствам. Если рубль продолжит сдавать позиции по отношению к доллару и евро, то к началу 2015 года возможно некоторое подорожание компьютерной техники в связи с ростом закупочных цен, что, в свою очередь, окажет влияние на покупательную способность\u0026raquo;,\u0026mdash; сказала она.\r\n\u003C\/p\u003E\u003Cp\u003E\r\n\r\n\u003C\/p\u003E\u003Cp\u003E\r\nПадение рынка персональных компьютеров продолжается более двух лет. 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По данным ритейлера \u0026laquo;Связной\u0026raquo;, продажи планшетов за девять месяцев 2014 года выросли на 38%, до 6,1 млн штук.\r\n\u003C\/p\u003E\u003Cp\u003E\r\n\u003C\/p\u003E","DETAIL_TEXT_TYPE":"html","~DETAIL_TEXT_TYPE":"html","PREVIEW_TEXT":"Данное падение компенсировано ростом объема продаж планшетов.","~PREVIEW_TEXT":"Данное падение компенсировано ростом объема продаж планшетов.","PREVIEW_TEXT_TYPE":"text","~PREVIEW_TEXT_TYPE":"text","DETAIL_PICTURE":{"ID":"3524776","TIMESTAMP_X":"01.02.2015 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