Совет депутатов Калининграда планирует потратить на собственный PR 11,9 млн руб.

Фото rugrad.eu

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Так, за сумму до 3,3 млн руб. победитель торгов должен будет изготовить 63 двухминутных сюжетов с обязательными комментариями депутатов, 11 сорокаминутных тематических программ и 5 выпусков 30-минутной программы в формате дискуссии за круглым столом. До 2,3 млн руб. пойдут на изготовление 45 полутораминутных сюжетов, которые появятся в новостях, 6 спецрепортажей, не менее 7 программ продолжительностью от 12 минут по наиболее актуальным вопросам жизнедеятельности города, не менее 16 \u0026laquo;сложных тематических программ\u0026raquo;, 3 тематических программ хронометражем не менее 35 минут и размещение социальной рекламы (не менее 102 прокатов роликов хронометражем не менее 30 секунд каждый). За 2 млн руб. нужно будет изготовить 124 полутораминутных сюжета, а также разместить в телеэфире тематическую программу в жанре \u0026laquo;Обсуждение в студии\u0026raquo; с несколькими приглашенными экспертами, в число которых обязательно должен войти сотрудник горадминистрации, о проблемных вопросах жизни Калининграда - в общей сложности не менее 5 программ хронометражем от 12 минут. Темы программ должны быть согласованы с заказчиком. И еще 400 тыс. руб. пойдут на размещение 11 одноминутных сюжетов с комментариями депутатов и 3 программ о деятельности совета депутата Калининграда.\r\n\u003C\/p\u003E\u003Cp\u003E\r\n1,2 млн руб. и 500 тыс. руб. могут доставться ежедневным цветным газетам за освещение деятельности совета депутатов Калининграда в соцсфере и вопросах ЖКХ, градостроения и имущественных отношений, контроля за исполнением бюджета и программ развития города. По 400 и 500 тыс. руб. получат еженедельные бесплатные газеты, которые займутся освещением вопросов экономической политики, градостроительства, бюджета, финансов. От 100 до 500 тыс. могут получить три еженедельные газеты.\r\n\u003C\/p\u003E\u003Cp\u003E\r\nВсе работы должны быть выполнены до конца июля 2013 года.\u003C\/p\u003E","~DETAIL_TEXT":"\u003Cp\u003EСовет депутатов Калининграда планирует потратить на освещение своей деятельности 11,9 млн руб. Горадминистрация объявила сразу 12 открытых аукционов на освещение работы депутатов в печатных СМИ и на телеканалах.\r\n\u003C\/p\u003E\u003Cp\u003E\r\nСамой крупной статьей расходов станет размещение информации на телевидении. Объявлено сразу три аукциона на общую сумму 8 млн руб. Так, за сумму до 3,3 млн руб. победитель торгов должен будет изготовить 63 двухминутных сюжетов с обязательными комментариями депутатов, 11 сорокаминутных тематических программ и 5 выпусков 30-минутной программы в формате дискуссии за круглым столом. До 2,3 млн руб. пойдут на изготовление 45 полутораминутных сюжетов, которые появятся в новостях, 6 спецрепортажей, не менее 7 программ продолжительностью от 12 минут по наиболее актуальным вопросам жизнедеятельности города, не менее 16 \u0026laquo;сложных тематических программ\u0026raquo;, 3 тематических программ хронометражем не менее 35 минут и размещение социальной рекламы (не менее 102 прокатов роликов хронометражем не менее 30 секунд каждый). За 2 млн руб. нужно будет изготовить 124 полутораминутных сюжета, а также разместить в телеэфире тематическую программу в жанре \u0026laquo;Обсуждение в студии\u0026raquo; с несколькими приглашенными экспертами, в число которых обязательно должен войти сотрудник горадминистрации, о проблемных вопросах жизни Калининграда - в общей сложности не менее 5 программ хронометражем от 12 минут. Темы программ должны быть согласованы с заказчиком. И еще 400 тыс. руб. пойдут на размещение 11 одноминутных сюжетов с комментариями депутатов и 3 программ о деятельности совета депутата Калининграда.\r\n\u003C\/p\u003E\u003Cp\u003E\r\n1,2 млн руб. и 500 тыс. руб. могут доставться ежедневным цветным газетам за освещение деятельности совета депутатов Калининграда в соцсфере и вопросах ЖКХ, градостроения и имущественных отношений, контроля за исполнением бюджета и программ развития города. По 400 и 500 тыс. руб. получат еженедельные бесплатные газеты, которые займутся освещением вопросов экономической политики, градостроительства, бюджета, финансов. 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