«Выбор года»: Александра Ярошука переизбрали на пост главы Калининграда

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{"ID":"565268","~ID":"565268","TAGS":"итоги года, александр ярошук, выборы","~TAGS":"итоги года, александр ярошук, выборы","NAME":"«Выбор года»: Александра Ярошука переизбрали на пост главы Калининграда","~NAME":"«Выбор года»: Александра Ярошука переизбрали на пост главы Калининграда","IBLOCK_ID":"54","~IBLOCK_ID":"54","IBLOCK_SECTION_ID":"4068","~IBLOCK_SECTION_ID":"4068","DETAIL_TEXT":"\u003Cp\u003EЗадача переизбрания Александра Ярошука на пост главы города Калининграда изначально казалась довольно несложной: достаточно набрать простое большинство голосов при любой явке избирателей. Фактически градоначальнику нужно было не допустить серьезных ошибок в последний год первого срока своего правления. Да, несколько настораживал проигрыш \u0026laquo;единороссов\u0026raquo; на выборах депутатов Государственной Думы в декабре 2011 года \u0026ndash; 31,27% против 25,32% в пользу КПРФ в областном центре. Но ведь не зря эксперты и политики всех мастей и рангов уверяли избирателей и себя самих в том, что на выборах городского главы партийная принадлежность будет играть минимальную роль, так как тот самый выбор будет основываться не на политических предпочтениях, а на хозяйственных качествах. \u003C\/p\u003E\r\n \r\n\u003Cp\u003E Особенностью избирательной кампании стало то, что началась она с внесения изменений в Устав Калининграда в отношении полномочий градоначальника. Фактически состоялось возвращение к старой схеме управления городом, когда глава муниципалитета (мэр города) избирается на прямых выборах, а председатель окружного совета \u0026ndash; из числа депутатов. Новомодный пост главы администрации (сити-менеджера) при этом был упразднен. Тем самым Александр Ярошук, с одной стороны, подстраховал себя от нового Феликса Лапина \u0026ndash; при ставленнике Георгия Бооса избранному главе оставались преимущественно представительские функции. С другой, по меткому заявлению председателя совета депутатов Александра Пятикопа, градоначальник перестал быть \u0026laquo;английской королевой\u0026raquo; - теперь ответственность за то, что происходит в городе, нельзя переложить на сити-менеджера в лице Лапина\/Мухомор. \u003C\/p\u003E\r\n \r\n\u003Cp\u003E Так уж получилось, что наиболее серьезной преградой на пути к переизбранию стали июльские праймериз родной Александру Ярошуку партии \u0026laquo;Единая Россия. Причем преградой стали не столько праймериз, сколько ореол слухов и домыслов вокруг непривычной процедуры, большинство которых сводилось к тому, что команда губернатора сделает все, чтобы не дать Ярошуку победить. В итоге на праймериз выдвинулись или были выдвинуты серьезные в регионе люди \u0026ndash; сенатор Совфеда Николай Власенко, экс-мэр и экс-депутат Госдумы Юрий Савенко, экс-депутат Облдумы и бизнесмен-строитель Ирина Губко. Последние двое снялись с праймериз после разгромного поражения уже в первом раунде внутрипартийного голосования, сенатор \u0026ndash; после шестикратного перевеса по голосам в пользу Ярошука во втором. \u003C\/p\u003E\r\n \r\n\u003Cp\u003E В дальнейшем избирательная кампания протекала совсем уже не интересно. Губернатора области Николая Цуканова \u0026quot;сложили\u0026quot; в Москве под победителя \u0026quot;праймериз\u0026quot; Александра Ярошука. От участия в выборах отказались многие политики, способные создать сложности кандидату \u0026quot;партии власти\u0026quot;. Многие СМИ отказались от освещения избирательной кампании и предоставления своих площадей для оппозиционных кандидатов. По сути, избирательный штаб был не нужен Ярошуку на этих выборах - не было конкуренции, не было борьбы. Максимально был использован пресловутый \u0026laquo;административный ресурс\u0026raquo; с нужным голосованием учителей, чиновников администрации и муниципальных предприятий и прочих зависимых работников. В результате ложкой дегтя оказалась явка избирателей в 20 с небольшим процентов: Ярошука поддержали в 2,5 раза меньше избирателей, чем на выборах в 2007 году, 40 тысяч против 100 тысяч. Но это как раз тот случай, когда игра была забыта уже на следующий день, а счет останется на ближайшие 5 лет. \u003C\/p\u003E\r\n \r\n\u003Cp\u003E Нельзя не отметить, что по примеру действующего президента Александр Ярошук не стал уходить в отпуск на время избирательной кампании. Более того, его активность в медиапространстве в период со второй половины августа по первую половину октября была максимальной, местами даже чрезмерной. Контракты со средствами массовой информации на освещение кипучей деятельности городских властей заключались по схеме с максимальным количеством телевизионных сюжетов, газетных статей, радиоэфиров, интернет-конференций в нужный период. Не обошлось и без проверенных технологических методов \u0026ndash; использовались традиционные \u0026laquo;спойлеры\u0026raquo; для того, чтобы не допустить значительного роста поддержки основного конкурента, кандидата от КПРФ Юрия Галанина. \u003C\/p\u003E\r\n \r\n\u003Cp\u003E Подведем итог. У Александра Ярошука была возможность победить в открытой конкурентной борьбе даже не кандидатов, а стратегий развития областного центра \u0026ndash; это по крайней мере могло бы дать повод еще несколько лет говорить о близости к Европе, современности местного политического ландшафта и прочих подобных вещах. Однако переизбранный глава предпочел старый проверенный \u0026laquo;технологический\u0026raquo; вариант.\u003C\/p\u003E\r\n ","~DETAIL_TEXT":"\u003Cp\u003EЗадача переизбрания Александра Ярошука на пост главы города Калининграда изначально казалась довольно несложной: достаточно набрать простое большинство голосов при любой явке избирателей. Фактически градоначальнику нужно было не допустить серьезных ошибок в последний год первого срока своего правления. Да, несколько настораживал проигрыш \u0026laquo;единороссов\u0026raquo; на выборах депутатов Государственной Думы в декабре 2011 года \u0026ndash; 31,27% против 25,32% в пользу КПРФ в областном центре. Но ведь не зря эксперты и политики всех мастей и рангов уверяли избирателей и себя самих в том, что на выборах городского главы партийная принадлежность будет играть минимальную роль, так как тот самый выбор будет основываться не на политических предпочтениях, а на хозяйственных качествах. \u003C\/p\u003E\r\n \r\n\u003Cp\u003E Особенностью избирательной кампании стало то, что началась она с внесения изменений в Устав Калининграда в отношении полномочий градоначальника. Фактически состоялось возвращение к старой схеме управления городом, когда глава муниципалитета (мэр города) избирается на прямых выборах, а председатель окружного совета \u0026ndash; из числа депутатов. Новомодный пост главы администрации (сити-менеджера) при этом был упразднен. Тем самым Александр Ярошук, с одной стороны, подстраховал себя от нового Феликса Лапина \u0026ndash; при ставленнике Георгия Бооса избранному главе оставались преимущественно представительские функции. С другой, по меткому заявлению председателя совета депутатов Александра Пятикопа, градоначальник перестал быть \u0026laquo;английской королевой\u0026raquo; - теперь ответственность за то, что происходит в городе, нельзя переложить на сити-менеджера в лице Лапина\/Мухомор. \u003C\/p\u003E\r\n \r\n\u003Cp\u003E Так уж получилось, что наиболее серьезной преградой на пути к переизбранию стали июльские праймериз родной Александру Ярошуку партии \u0026laquo;Единая Россия. Причем преградой стали не столько праймериз, сколько ореол слухов и домыслов вокруг непривычной процедуры, большинство которых сводилось к тому, что команда губернатора сделает все, чтобы не дать Ярошуку победить. В итоге на праймериз выдвинулись или были выдвинуты серьезные в регионе люди \u0026ndash; сенатор Совфеда Николай Власенко, экс-мэр и экс-депутат Госдумы Юрий Савенко, экс-депутат Облдумы и бизнесмен-строитель Ирина Губко. Последние двое снялись с праймериз после разгромного поражения уже в первом раунде внутрипартийного голосования, сенатор \u0026ndash; после шестикратного перевеса по голосам в пользу Ярошука во втором. \u003C\/p\u003E\r\n \r\n\u003Cp\u003E В дальнейшем избирательная кампания протекала совсем уже не интересно. Губернатора области Николая Цуканова \u0026quot;сложили\u0026quot; в Москве под победителя \u0026quot;праймериз\u0026quot; Александра Ярошука. От участия в выборах отказались многие политики, способные создать сложности кандидату \u0026quot;партии власти\u0026quot;. Многие СМИ отказались от освещения избирательной кампании и предоставления своих площадей для оппозиционных кандидатов. По сути, избирательный штаб был не нужен Ярошуку на этих выборах - не было конкуренции, не было борьбы. Максимально был использован пресловутый \u0026laquo;административный ресурс\u0026raquo; с нужным голосованием учителей, чиновников администрации и муниципальных предприятий и прочих зависимых работников. В результате ложкой дегтя оказалась явка избирателей в 20 с небольшим процентов: Ярошука поддержали в 2,5 раза меньше избирателей, чем на выборах в 2007 году, 40 тысяч против 100 тысяч. Но это как раз тот случай, когда игра была забыта уже на следующий день, а счет останется на ближайшие 5 лет. \u003C\/p\u003E\r\n \r\n\u003Cp\u003E Нельзя не отметить, что по примеру действующего президента Александр Ярошук не стал уходить в отпуск на время избирательной кампании. Более того, его активность в медиапространстве в период со второй половины августа по первую половину октября была максимальной, местами даже чрезмерной. Контракты со средствами массовой информации на освещение кипучей деятельности городских властей заключались по схеме с максимальным количеством телевизионных сюжетов, газетных статей, радиоэфиров, интернет-конференций в нужный период. Не обошлось и без проверенных технологических методов \u0026ndash; использовались традиционные \u0026laquo;спойлеры\u0026raquo; для того, чтобы не допустить значительного роста поддержки основного конкурента, кандидата от КПРФ Юрия Галанина. \u003C\/p\u003E\r\n \r\n\u003Cp\u003E Подведем итог. У Александра Ярошука была возможность победить в открытой конкурентной борьбе даже не кандидатов, а стратегий развития областного центра \u0026ndash; это по крайней мере могло бы дать повод еще несколько лет говорить о близости к Европе, современности местного политического ландшафта и прочих подобных вещах. 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