Региональное правительство за 0,5 млн руб. планирует запустить на телевидении «антикоррупционную» рекламу

Фото rugrad.eu

{"ID":"556201","~ID":"556201","TAGS":"телевидение, правительство, антикоррупционная реклама, торги","~TAGS":"телевидение, правительство, антикоррупционная реклама, торги","NAME":"Региональное правительство за 0,5 млн руб. планирует запустить на телевидении «антикоррупционную» рекламу","~NAME":"Региональное правительство за 0,5 млн руб. планирует запустить на телевидении «антикоррупционную» рекламу","IBLOCK_ID":"54","~IBLOCK_ID":"54","IBLOCK_SECTION_ID":"4070","~IBLOCK_SECTION_ID":"4070","DETAIL_TEXT":"\r\n\u003Cp\u003EПравительство Калининградской области объявило открытый аукцион на право производства и размещения социальной рекламы на одном из местных телеканалов. По данным, размещенным \u003Ca href=\u0022http:\/\/zakupki.gov.ru\/pgz\/public\/action\/orders\/info\/common_info\/show?notificationId=4794387\u0022 \u003Eна сайте госзакупок\u003C\/a\u003E, начальная цена контракта составляет 553 тыс. руб., источником финансирования выступает областной бюджет. \u003C\/p\u003E\r\n\r\n\u003Cp\u003E Согласно техзаданию, подрядчик должен создать и разместить в телеэфире не менее 4 оригинальных роликов хронометражем не менее 15 секунд каждый. Размещаться ролики должны в вечерний прайм-тайм, с повтором в течение дня не менее 10 раз. В общей сложности запланировано не менее 96 прокатов ролика. Темы роликов предварительно обсуждаются с заказчиком, однако они должны быть направлены на \u0026laquo;формирование антикоррупционного общественного сознания, нетерпимости к проявлениям коррупции\u0026raquo; и \u0026laquo;информирование граждан о действующих правовых основах предоставления госуслуг\u0026raquo;, а также \u0026laquo;на обеспечение права граждан на доступ к информации о деятельности органов исполнительной власти Калининградской области\u0026raquo;. \u003C\/p\u003E\r\n\r\n\u003Cp\u003E В качестве обоснования цены контракта приводятся коммерческие предложения от ГТРК \u0026laquo;Калининград\u0026raquo;, НТРК \u0026laquo;Каскад\u0026raquo; и ЗАО \u0026laquo;Декабрь\u0026raquo; (телеканал \u0026laquo;Премьер\u0026raquo;). Аукцион состоится 30 ноября 2012 года. При этом все работы по контракту должны быть выполнены до 24 декабря этого года включительно.\u003C\/p\u003E\r\n","~DETAIL_TEXT":"\r\n\u003Cp\u003EПравительство Калининградской области объявило открытый аукцион на право производства и размещения социальной рекламы на одном из местных телеканалов. По данным, размещенным \u003Ca href=\u0022http:\/\/zakupki.gov.ru\/pgz\/public\/action\/orders\/info\/common_info\/show?notificationId=4794387\u0022 \u003Eна сайте госзакупок\u003C\/a\u003E, начальная цена контракта составляет 553 тыс. руб., источником финансирования выступает областной бюджет. \u003C\/p\u003E\r\n\r\n\u003Cp\u003E Согласно техзаданию, подрядчик должен создать и разместить в телеэфире не менее 4 оригинальных роликов хронометражем не менее 15 секунд каждый. Размещаться ролики должны в вечерний прайм-тайм, с повтором в течение дня не менее 10 раз. В общей сложности запланировано не менее 96 прокатов ролика. Темы роликов предварительно обсуждаются с заказчиком, однако они должны быть направлены на \u0026laquo;формирование антикоррупционного общественного сознания, нетерпимости к проявлениям коррупции\u0026raquo; и \u0026laquo;информирование граждан о действующих правовых основах предоставления госуслуг\u0026raquo;, а также \u0026laquo;на обеспечение права граждан на доступ к информации о деятельности органов исполнительной власти Калининградской области\u0026raquo;. \u003C\/p\u003E\r\n\r\n\u003Cp\u003E В качестве обоснования цены контракта приводятся коммерческие предложения от ГТРК \u0026laquo;Калининград\u0026raquo;, НТРК \u0026laquo;Каскад\u0026raquo; и ЗАО \u0026laquo;Декабрь\u0026raquo; (телеканал \u0026laquo;Премьер\u0026raquo;). Аукцион состоится 30 ноября 2012 года. При этом все работы по контракту должны быть выполнены до 24 декабря этого года включительно.\u003C\/p\u003E\r\n","DETAIL_TEXT_TYPE":"html","~DETAIL_TEXT_TYPE":"html","PREVIEW_TEXT":"Социальная реклама, по замыслу чиновников, должна будет способствовать «формированию антикоррупционного общественного сознания и нетерпимости к проявлениям коррупции».","~PREVIEW_TEXT":"Социальная реклама, по замыслу чиновников, должна будет способствовать «формированию антикоррупционного общественного сознания и нетерпимости к проявлениям коррупции».","PREVIEW_TEXT_TYPE":"text","~PREVIEW_TEXT_TYPE":"text","DETAIL_PICTURE":{"ID":"287006","TIMESTAMP_X":"31.01.2015 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