Марина Друтман: Авиакомпанию мы не получим, надо просить реальные вещи

Фото rugrad.eu

{"ID":"454636","~ID":"454636","TAGS":"марина друтман, туризм, калининград, кд авиа, миграционная служба","~TAGS":"марина друтман, туризм, калининград, кд авиа, миграционная служба","NAME":"Марина Друтман: Авиакомпанию мы не получим, надо просить реальные вещи","~NAME":"Марина Друтман: Авиакомпанию мы не получим, надо просить реальные вещи","IBLOCK_ID":"54","~IBLOCK_ID":"54","IBLOCK_SECTION_ID":"829","~IBLOCK_SECTION_ID":"829","DETAIL_TEXT":"\r\n\u003Cp\u003E\u0026laquo;В настоящее время половинчатые меры по введению льготных авиабилетов для жителей Калининградской области туристическому бизнесу ничего не дали. Таким образом, мы лишь увеличиваем выездной туризм. Я считаю, что транспортная доступность - это первое, что может увеличить туристическую доступность региона\u0026raquo;. Такое заявление сделала экс-руководитель агентства по туризму Калининградской области, управляющий отелем \u0026laquo;Русь\u0026raquo; Марина Друтман в ходе круглого стола, посвященного сложившейся ситуации на рынке туристических услуг. \u003C\/p\u003E\r\n \r\n\u003Cp\u003E \u0026laquo;До 2008 года туристический поток рос на 10-12% в год. Это прежде всего связано с увеличением доходов населения и развитием \u0026laquo;КД авиа\u0026raquo;. Это было ключевой причиной. Что касается нашей инфраструктуры, она достаточно высокого качества, и здесь имеются любые предложения в ценовом выражении - в регионе работают гостиницы, кафе, рестораны в разных ценовых сегментах. И мы спокойно можем сказать, что эти цены сопоставимы с ценами отелей, например, в Паланге, Риге, Вильнюсе. Мы все боремся за клиента и хотим его получить. Есть, конечно, важные вопросы, которые мы хотели бы донести. Авиакомпанию мы не получим, надо реальные вещи просить\u0026raquo;, - заявила Марина Друтман. \u003C\/p\u003E\r\n \r\n\u003Cp\u003E По мнению экс-замминистра, одним из приоритетных вопросов должно стать продвижение Калининградской области на российском и зарубежном рынке туристических услуг. \u0026laquo;В последние годы мы присутствовали на всех выставках. Мы, Москва и Санкт-Петербург. Нам очень жаль потерять данную составляющую, и хотелось бы, чтобы регион участвовал в выставках, не отдельная компания или отель, а Калининградская область\u0026raquo;, - подчеркнула бывшая глава агентства по туризму. \u003C\/p\u003E\r\n \r\n\u003Cp\u003E Также Марина Друтман подчеркнула, что крайне необходимой является поддержка событий в Калининградской области и привела в качестве примера \u0026laquo;Европейский фестиваль танца\u0026raquo;, который пройдет в ближайшие дни в Светлогорске. \u0026laquo;Такие мероприятия материально поддерживают отели в несезон, например. Именно их нужно поддерживать региональным властям. Конкурс детского рисунка \u0026mdash; это, конечно, прекрасно, но, пожалуйста, из других источников\u0026raquo;, - заметила бывшая глава агентства. \u003C\/p\u003E\r\n \r\n\u003Cp\u003E Помимо прочего, еще одной важной проблемой, по мнению Марины Друтман, является взаимодействие представителей регионального турбизнеса с управлением федеральной миграционной службы в части регистрации иностранных граждан, прибывающих в Калининградскую область. \u0026laquo;Существует электронная программа, которая дает возможность передавать необходимые данные в миграционные службы. Но это очень большие деньги и бизнес просто не потянет. Возможно, на условиях софинансирования можно будет решить данный вопрос. Чтобы предприниматель не был вынужден каждый день летом носить кучу документов о прибытии и регистрации иностранца в гостинице\u0026raquo;, - предложила экс-чиновник. \u003C\/p\u003E\r\n \r\n\u003Cp\u003E Марина Друтман также подчеркнула, что представителям туристического рынка области хотелось бы наладить связь с учебными заведениями, которые готовят специалистов для этой сферы, предоставить площадку для обучения и стажировок таких студентов и влиять на то, какие программы и какие специалисты, по сути, нужны для работы на рынке. Также экс-чиновник подчеркнула необходимость развития в регионе оздоровительного туризма.\u003C\/p\u003E\r\n ","~DETAIL_TEXT":"\r\n\u003Cp\u003E\u0026laquo;В настоящее время половинчатые меры по введению льготных авиабилетов для жителей Калининградской области туристическому бизнесу ничего не дали. Таким образом, мы лишь увеличиваем выездной туризм. Я считаю, что транспортная доступность - это первое, что может увеличить туристическую доступность региона\u0026raquo;. Такое заявление сделала экс-руководитель агентства по туризму Калининградской области, управляющий отелем \u0026laquo;Русь\u0026raquo; Марина Друтман в ходе круглого стола, посвященного сложившейся ситуации на рынке туристических услуг. \u003C\/p\u003E\r\n \r\n\u003Cp\u003E \u0026laquo;До 2008 года туристический поток рос на 10-12% в год. Это прежде всего связано с увеличением доходов населения и развитием \u0026laquo;КД авиа\u0026raquo;. Это было ключевой причиной. Что касается нашей инфраструктуры, она достаточно высокого качества, и здесь имеются любые предложения в ценовом выражении - в регионе работают гостиницы, кафе, рестораны в разных ценовых сегментах. И мы спокойно можем сказать, что эти цены сопоставимы с ценами отелей, например, в Паланге, Риге, Вильнюсе. Мы все боремся за клиента и хотим его получить. 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Нам очень жаль потерять данную составляющую, и хотелось бы, чтобы регион участвовал в выставках, не отдельная компания или отель, а Калининградская область\u0026raquo;, - подчеркнула бывшая глава агентства по туризму. \u003C\/p\u003E\r\n \r\n\u003Cp\u003E Также Марина Друтман подчеркнула, что крайне необходимой является поддержка событий в Калининградской области и привела в качестве примера \u0026laquo;Европейский фестиваль танца\u0026raquo;, который пройдет в ближайшие дни в Светлогорске. \u0026laquo;Такие мероприятия материально поддерживают отели в несезон, например. Именно их нужно поддерживать региональным властям. Конкурс детского рисунка \u0026mdash; это, конечно, прекрасно, но, пожалуйста, из других источников\u0026raquo;, - заметила бывшая глава агентства. \u003C\/p\u003E\r\n \r\n\u003Cp\u003E Помимо прочего, еще одной важной проблемой, по мнению Марины Друтман, является взаимодействие представителей регионального турбизнеса с управлением федеральной миграционной службы в части регистрации иностранных граждан, прибывающих в Калининградскую область. \u0026laquo;Существует электронная программа, которая дает возможность передавать необходимые данные в миграционные службы. Но это очень большие деньги и бизнес просто не потянет. Возможно, на условиях софинансирования можно будет решить данный вопрос. 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