Калининградская область достигла докризисного уровня въездного туризма
За последние два года количество ежегодно посещающих Калининградскую область туристов выросло почти наполовину, с 400 тыс. человек в 2009 году до 560 тыс. человек в 2010 году. Эта наметившаяся тенденция - «переломный момент в сложившейся за многие годы ситуации, когда выездной туризм превышал въездной». Такое мнение вчера на открытии Международной туристской выставки «ЯНТУР-2011» высказал заместитель председателя правительства области Сергей Карнаухов.
«Губернатором области Николаем Цукановым туризм определен в качестве одного из основных приоритетов развития области. И все мы хорошо понимаем, что тот потенциал, который есть у региона, по большому счету, не реализован. Особенностью является то, что у нас очень короткий туристический сезон. Поэтому необходим поиск инновационных вариантов ведения бизнеса для привлечения туристов в холодное и дождливое время года, а отчасти и для смещения акцентов и туристической нагрузки с прибрежных городов – в глубь нашей области», - заявил Сергей Карнаухов.
Отметим, впрочем, что ничего особенно нового вице-премьер не сказал. Так, в апреле прошлого года тогдашний начальник отдела туризма министерства промышленности области Эльмира Хаймурзина рассказывала, что в 2008 году численность посетивших область туристов составила 520 тыс. человек, а снижение их числа до 390 тыс. в 2009 году она объясняла кризисными явлениями. При этом согласно прогнозным данным, предоставленным министерством экономики региона в конце 2009 года, в 2010 году планировался рост количества туристов на 174,2% (порядка 680 тыс. человек). «Мы считали, может ли приехать 2 млн туристов. На ту инфраструктуру, которая есть сейчас, конечно, не смогут. Нам и губернатору (тогда — Георгий Боос) теперь более очевидной кажется цифра в 1,2–1,5 млн человек. Но это будет не завтра, не послезавтра, не в следующем году и не через год», - кроме того, отмечала Эльмира Хаймурзина.
Добавим, что по словам нынешнего руководителя областного агентства по туризму Елены Кропиновой, планируется «сместить векторы региональной программы развития туризма, чтобы поддержать эту сферу в муниципалитетах». «В настоящее время мы изучаем возможность запуска школьного железнодорожного маршрута, проходящего через несколько муниципалитетов региона. Делается это для того, чтобы дети могли познакомиться с богатой историей малых городов, их достопримечательностями. Мы ждем предложений и инициатив от глав районов и со своей стороны готовы помочь им с развитием инфраструктуры на маршруте», - сообщила она. Сергей Карнаухов добавил, что во многих муниципалитетах области есть уникальные объекты, которые со временем могли бы стать центрами притяжения огромного количества людей. Правда, они пока не используются на полную мощность. Поэтому выставки – прекрасный шанс заявить о себе. «Выставочная деятельность очень важна для имиджа региона, поскольку она наилучшим образом отражает деловую активность бизнеса и всех заинтересованных кругов. Наполняемость бюджетов ряда муниципалитетов Калининградской области напрямую зависит от туристической составляющей. И это показывает, что развивать туризм – значит развивать экономику янтарного края в целом», - резюмировал Сергей Карнаухов.
{"ID":"423588","~ID":"423588","TAGS":"туризм, калининград, сергей карнаухов, елена кропинова","~TAGS":"туризм, калининград, сергей карнаухов, елена кропинова","NAME":"Калининградская область достигла докризисного уровня въездного туризма","~NAME":"Калининградская область достигла докризисного уровня въездного туризма","IBLOCK_ID":"54","~IBLOCK_ID":"54","IBLOCK_SECTION_ID":"829","~IBLOCK_SECTION_ID":"829","DETAIL_TEXT":"\u003Cp\u003EЗа последние два года количество ежегодно посещающих Калининградскую область туристов выросло почти наполовину, с 400 тыс. человек в 2009 году до 560 тыс. человек в 2010 году. Эта наметившаяся тенденция - \u0026laquo;переломный момент в сложившейся за многие годы ситуации, когда выездной туризм превышал въездной\u0026raquo;. Такое мнение вчера на открытии Международной туристской выставки \u0026laquo;ЯНТУР-2011\u0026raquo; высказал заместитель председателя правительства области Сергей Карнаухов.\r\n\u003C\/p\u003E\u003Cp\u003E\r\n\u0026laquo;Губернатором области Николаем Цукановым туризм определен в качестве одного из основных приоритетов развития области. И все мы хорошо понимаем, что тот потенциал, который есть у региона, по большому счету, не реализован. Особенностью является то, что у нас очень короткий туристический сезон. Поэтому необходим поиск инновационных вариантов ведения бизнеса для привлечения туристов в холодное и дождливое время года, а отчасти и для смещения акцентов и туристической нагрузки с прибрежных городов \u0026ndash; в глубь нашей области\u0026raquo;, - заявил Сергей Карнаухов.\r\n\u003C\/p\u003E\u003Cp\u003E\r\nОтметим, впрочем, что ничего особенно нового вице-премьер не сказал. Так, в апреле прошлого года тогдашний начальник отдела туризма министерства промышленности области Эльмира Хаймурзина \u003Ca href=\u0022http:\/\/rugrad.eu\/news\/381438\/?sphrase_id=80651\u0022 \u003Eрассказывала\u003C\/a\u003E, что в 2008 году численность посетивших область туристов составила 520 тыс. человек, а снижение их числа до 390 тыс. в 2009 году она объясняла кризисными явлениями. При этом согласно прогнозным данным, предоставленным министерством экономики региона в конце 2009 года, в 2010 году планировался рост количества туристов на 174,2% (порядка 680 тыс. человек). \u0026laquo;Мы считали, может ли приехать 2 млн туристов. На ту инфраструктуру, которая есть сейчас, конечно, не смогут. Нам и губернатору (тогда \u0026mdash; Георгий Боос) теперь более очевидной кажется цифра в 1,2\u0026ndash;1,5 млн человек. Но это будет не завтра, не послезавтра, не в следующем году и не через год\u0026raquo;, - кроме того, отмечала Эльмира Хаймурзина.\r\n\u003C\/p\u003E\u003Cp\u003E\r\nДобавим, что по словам нынешнего руководителя областного агентства по туризму Елены Кропиновой, планируется \u0026laquo;сместить векторы региональной программы развития туризма, чтобы поддержать эту сферу в муниципалитетах\u0026raquo;. \u0026laquo;В настоящее время мы изучаем возможность запуска школьного железнодорожного маршрута, проходящего через несколько муниципалитетов региона. Делается это для того, чтобы дети могли познакомиться с богатой историей малых городов, их достопримечательностями. Мы ждем предложений и инициатив от глав районов и со своей стороны готовы помочь им с развитием инфраструктуры на маршруте\u0026raquo;, - сообщила она. Сергей Карнаухов добавил, что во многих муниципалитетах области есть уникальные объекты, которые со временем могли бы стать центрами притяжения огромного количества людей. 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